Job Nature:

We are a team under New Media Group 新傳媒集團 that runs the dining and lifestyle platform Weekend Weekly 新假期 and a business brand 經濟一週. We are looking for passionate and energetic members to join our team.

Awards: In charge of 2-3 yearly awards under Weekend Weekly and Economic Digest. You need to inject new elements to the event every year, strengthening our market recognition and drive profit growth. You will be the PIC to lead the event, work on the theme of the year, supporting organizations line up, guests and KOL invitations, venue arrangement, the event planning and management. And also coordinate with sales to drive profit growth
Develop brand programs yearly for 新假期 & 經濟一週 that can raise our brand preference among consumers and at the same time drive advertising and sponsorship revenue. Lead the partnership and cooperation on our strategic projects.
Weekend Weekly 新假期: Develop programs around our key pillars of dining, play & fun, shopping, business thought leadership, etc. that can drive revenue growth
Economic Digest 經濟一週: Organize events and activations among C-level.
Media Partnership: Line up good opportunities and media partnership to allow our brands to have more presence and awareness among the public and the clients
Lead the brand activation and marketing execution, work with different parties including content team, video team, sales and account servicing, etc to well deliver the activations

Characters / Qualifications:

Degree holder, 5+ years marketing experience. Candidates with Account Servicing background in advertising agency or digital agency will also be relevant
Track record in organizing awards, consumer events, C-level programs, etc will be relevant
Experience in marketing planning and execution
Resourceful and creative, able to develop different projects via coop with reputable brands
Good project management skills. Well-organized, attention to details and follow through execution
Strong interpersonal skills that are able to work well with different teams.
Self-motivated showing strong sense of ownership and able to work under pressure

Marketing Manager - Weekend Weekly