Marketing Campaign Specialist, HK

Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.

 

Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.

 

We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.

 

We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.

 

 

• Create and plan manage marketing campaigns to help driving traffic and sales on Trip.com website, mobile apps and other channels; provide data support periodically to evaluate the achievement of the KPI
• Manage local direct communications via content management system (i.e. banners, eDM, App push)
• To identify opportunity through data analysis, research and work with sourcing and HQ products team in optimising campaign performance and user experience
• Liaise with internal departments (i.e. development, operation, product, CS, BI) on campaign logistics, communications and post campaign results
• Work closely with HQ channel teams (i.e. PPC, SEO, App Marketing) to provide localized copy and materials
• Perform ad-hoc and administration duties as assigned

What you'll Need to Succeed:

• Bachelor's Degree in Marketing, Journalism & Media, Business Administration, Translation or related discipline
• At least 1-3 years’ relevant experience, preferably in Marketing and e-Commerce industry
• Graphic design, photo and video editing skills are advantageous
• Proactive, independent, result and detail driven
• Able to work under pressure and meet tight deadlines
• Excellent written, oral communication skills in English and Chinese (fluent in both Cantonese & Putonghua)
• Good presentation, interpersonal, organizing and communication skills

Why Trip.com Group

We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respect team members in and out of the workplace. Everyone is on a trip, whether it's a career trip or a life trip. At Trip.com Group, you can define your own trip by setting a goal and celebrate your success by recognizing the progress you have made.

What’s more?

• Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions

• Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact

• We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.

• We encourage flexible work arrangement

• Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.