香港旅遊發展局

HOW YOU WILL CONTRIBUTE AND LEARN?

• Assist to provide strategic input for world-wide offices to plan and implement major marketing and advertising campaigns. Help formulate strategy on new product & experience launches, mega event promotions, segment programmes and selected integrated marketing campaigns.
• Effectively monitor and control the quality of brand marketing related deliverables and activities and ensure that they are well implemented, in accordance with the agreed brand strategy and guidelines.
• Work independently and supervise the appointed suppliers on the planning and production of various marketing communication materials for mega events promotions and new product launches for usage at overseas markets and destination level.
• Brief and drive advertising and media agencies to deliver quality creative, production and effective communication and media plans.
• Manage an effective communication process between advertising and media agencies and overseas offices to ensure an optimal efficiency, creativity and flexibility.
• Explore new initiatives / cooperative platform and supervise the implementation of global/ regional marketing and brand building campaigns.
• Assist to prepare the yearly budget exercise, regular tracking report to government.  
• Manage and comply to company procurement and legal procedures.

WHO ARE WE LOOKING FOR?

• University degree holder with a minimum 5-8 years’ experience in advertising agency and/ or consumer marketing and marketing communications field
• Excellent written and persuasive presentation skills; in both English and Chinese.
• Fluent in Cantonese, English and Putonghua
• Experience in destination or tourism-related marketing is a distinct advantage
• Creative, self-driven, detailed-minded. Able to multi-task in project management.
• Strong leadership and interpersonal skills; with high emotional maturity to be able to influence and work collaboratively with all levels, including peers and senior managers. Able to work independently, highly resourceful and maintains grace under pressure.  

HOW YOU WILL CONTRIBUTE AND LEARN?

Reporting to the Executive Director, this role is accountable for the full spectrum of human resources & office administration management of HKTB, covering both the Head Office and Worldwide Offices. To direct and lead the smooth implementation of human resources strategies; to be a key partner of the leadership team in the creation and implementation of various HR initiatives; to establish HKTB as an employer of choice and retain the best market talents. This role will also lead and direct the office administration function towards a client-oriented and value-added approach.

• Partner with the leadership team to initiate, articulate and amplify the values, culture and objectives of the organisation through the execution of various HR initiatives
• Provide advice to the leadership team and worldwide office heads on changes in organisation structure / optimal deployment of resources/appointment of key positions in support of business needs
• Ensure an optimal structure of Head Office and Worldwide Offices for achieving the business objectives of HKTB while at the same time providing an environment for employees for continuous growth
• Review, implement and monitor the manpower planning process for identifying changes in manpower needs and taking pro-active actions to address the fluctuation in manpower demands, both in terms of quality and quantity
• Ensure the performance management system is effective in driving for performance-driven culture, and continually raising its capability in people development   
• Formulate, direct and monitor the training and development policies for HKTB, including and prioritising the training needs, allocation of resources, and leading the implementation of training and development programs
• Improve the effectiveness of internal communications, lead and drive the execution of employee relations programs to enhance staff engagement
• Regular review and ensure the HKTB is compliant with legislation in all offices around the world
• Direct and lead the Administration Team towards a customer-oriented and value-added approach. Ensure effective administration and logistic support to the whole of HKTB through methodical strategies

WHO ARE WE LOOKING FOR?

• Wide range and diverse knowledge in human resources management with solid experience in multinational operating environment, culturally sensitive and have a good knowledge of different employment rules and practices in different countries   
• Experienced people leader, with proven record in strategic HR planning and change management
• Good understanding of general office administration operations & best practices
• Excellent communication, listening, interpersonal and influencing skills. Ability to communicate effectively from board members to non-management staff members
• Good judgement and problem-solving skills, able to balance the interests of the organisation and employees
• Strategic and big picture thinking
• With integrity and a strong sense of corporate governance
• Exposure in sub-vented operating environment is an advantage but not a must
• Proficiency in both written and spoken English and Chinese (including Putonghua)

WHO ARE WE?

At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.

HOW YOU WILL CONTRIBUTE AND LEARN?

• Design, develop, implement & support various Client/Server and Web based application systems to facilitate information sharing, business operations & performance monitoring, as well as the digital transformation journey for the Hong Kong Tourism Board.
• Understand and translate internal users’ needs into implementable application system solutions to enable long-term business success.
• Manage and deliver VoIP project, supporting the deploying of SIP phones and integrated with Microsoft Teams Voice.
• Lead new application projects as a project manager by interacting with business users and vendors on user requirement collection, system design, implementation plan, user acceptance, integration tests, training, and documentation.
• Facilitate and report project progress on schedule, scope, cost, issues, risks and resources.
• Assist in product comparison and cost-benefit for proposed solutions to aid management in making implementation decisions.
• Perform proof-of-concept testing on different SaaS applications.
• Assist in preparing the project tender documents and execution of the tender process.
• Responsible for renewing system licences and maintenance support contracts.
• Perform operation support to business users and IT Helpdesk on different applications – SugarCRM, NetSuite, Synology, Digital Asset Library, LMS.

WHO ARE WE LOOKING FOR?

• University degree in Computer Science or relevant disciplines, with preferably at least 6 years of IT project management experience in digital platform development, implementation and support.
• Solid experience in Microsoft Teams Voice implementation, SIP phone deployment and SaaS application integration advantageous.
• Project management certification such as PMP®, ScrumMaster®, PRINCE2, Agile, etc.
• Able to work independently, creatively and analytically demonstrating complex problem-solving skills, with strong organisational skills to manage projects and system support and maintenance, as well as multiple deadlines.
• Passionate about upkeeping with the latest technology and digital transformation trends, and to work in challenging and dynamic environments driven by ad-hoc projects.
• Strong interpersonal and stakeholder management skills, culturally sensitive; able to work as a team effectively, and influence others, internally and externally, for positive results.
• Excellent communication and presentation skills, both verbal and written, for effective communication with all levels of staff and external stakeholders.

WHO ARE WE?

At the Hong Kong Tourism Board, we are passionate about showcasing our city as a must-visit destination. Renowned for its iconic skyline, culinary wonders, and rich cultural tapestry where East meets West, Hong Kong is a bustling metropolis that offers extraordinary experiences to a diverse array of travelers. As we seize new opportunities to enhance our city's global appeal, we remain committed to promoting Hong Kong's unique charm and vibrancy, reinforcing its reputation as a world-class destination. We invite passionate talents to join our dynamic and fun team in achieving this vision.

As we embark on this ambitious journey, we invite passionate young talents to join our Internship Programme to work alongside industry professionals, while you will be assigned to one of the below functions.

FUNCTIONS

1. Business Development: works with trade partners to enhance visitors' experience, organises events and programmes to connect HK and overseas trades, creates programmes to entice visitors to visit HK, and promotes shops and restaurants
2. Corporate Affairs: engages and cooperates with local and overseas media to generate positive awareness and entice participation in HKTB’s events and corporate initiatives, cultivate the ravishing image of HK through stakeholder management
3. Corporate Services: provides professional financial, procurement, and legal suggestions to business functions to enhance compliance to safeguard
4. Event & Product Development: develops events to strengthen HK's worldwide position, formulates promotion strategies for third parties' mega-events, and formulates and executes the event partnership and sponsorship strategies
5. Human Resources & Administration: supports various functions by recruiting talents, establishing and reviewing policies, managing compensation, benefits and staff performance, formulating staff engagement, learning and development initiatives, and monitoring office administration and facilities maintenance
6. Marketing: formulates and executes brand marketing, digital marketing and content development strategies to promote HK with an enticing brand proposition and ignite interest in every single traveller
7. Mega Events Development & Advancement: serves as the first point of contact for event organisers by offering all-round support from professional advice to coordinating with relevant authorities and event promotion
8. MICE & Cruise: reinforces HK as the world's meeting place and Asia's cruise hub by promoting MICE venues, products and experiences, provides support for trade partners and cruise lines, and promotes regional cooperation

WHAT WE OFFER

• A 6-month full-time development path hiring all year-round. Duration to be discussed.
• Learning opportunities through orientation, regular catch-up, meeting with senior management, and mentorship
• Equip you well with knowledge and skillsets through daily operations, coordination, administrative, and ad-hoc tasks of various projects
• Chances to engage in mega-programs or -events

WHO ARE WE LOOKING FOR?

• Undergraduate or postgraduate degree students in any discipline with less than 1 year of full-time work experience
• Proficient in both spoken and written English and Chinese
• Knowledgeable in MS Office applications
• Passionate to develop tourism in Hong Kong
• Having relevant work experience and engagement in extra-curriculum activities is a plus

FUNCTIONS

1. Business Development: works with trade partners to enhance visitors' experience, organises events and programmes to connect HK and overseas trades, creates programmes to entice visitors to visit HK, and promotes shops and restaurants
2. Corporate Affairs: engages and cooperates with local and overseas media to generate positive awareness and entice participation in HKTB’s events and corporate initiatives, cultivate the ravishing image of HK through stakeholder management
3. Corporate Services: provides professional financial, procurement, and legal suggestions to business functions to enhance compliance to safeguard
4. Event & Product Development: develops events to strengthen HK's worldwide position, formulates promotion strategies for third parties' mega-events, and formulates and executes the event partnership and sponsorship strategies
5. Human Resources & Administration: supports various functions by recruiting talents, establishing and reviewing policies, managing compensation, benefits and staff performance, formulating staff engagement, learning and development initiatives, and monitoring office administration and facilities maintenance
6. Internal Audit: assures the adequacy and effectiveness of internal controls, and ascertains overall compliance against established policies and procedures
7. Marketing: formulates and executes brand marketing, digital marketing and content development strategies to promote HK with an enticing brand proposition and ignite interest in every single traveller
8. MICE & Cruise: reinforces HK as the world's meeting place and Asia's cruise hub by promoting MICE venues, products and experiences, provides support for trade partners and cruise lines, and promotes regional cooperation
9. Strategic Planning & Insights: formulates business strategies and key business priorities to support management’s decision-making, and leads the budget planning and monitoring process to ensure effective use of resources and identify new opportunities
10. Technology & Digital Transformation: implements and facilitates the flow of information through the company with functions of technology transformation, infrastructure & security, digital transformation, and data strategy

WHAT WE OFFER

• A full-time development path hiring all year-round. Duration to be discussed.
• Learning opportunities through orientation, regular catch-up, meeting with senior management, and mentorship
• Equip you well with knowledge and skillsets through daily operations, coordination, administrative, and ad-hoc tasks of various projects
• Chances to engage in mega-programs or -events

WHO ARE WE LOOKING FOR?

• Undergraduate or postgraduate degree students in any discipline with less than 1 year of full-time work experience
• Proficient in both spoken and written English and Chinese
• Knowledgeable in MS Office applications
• Passionate to develop tourism in Hong Kong
• Having relevant work experience and engagement in extra-curriculum activities is a plus

Responsibilities

• Develop and implement an event partnership & development strategy for Hong Kong in line with the HKTB business plan. This includes assessing and classifying confirmed 3rd party events related to entertainment, culinary, arts & culture, facilitating and supporting the staging of potential 3rd party events with tourism merits, and collaborating with event organisers to enhance the excitement of Hong Kong's event calendar and reinforce its destination appeal. 

• Proactively source and identify potential world-class events, and facilitate their staging in Hong Kong to enhance the city's image and attract visitors over time

• Support potential 3rd party events by providing government support, assisting with venue booking and search, and promoting them to overseas visitors

• Solicit support from worldwide offices to generate participation from international markets

• Coordinate with other functional teams to develop media, marketing, and trade plans that generate desirable media coverage, increase visitors' awareness, and encourage trade support and participation

• Improve visitor satisfaction and enhance their experience by advocating for special provisions for overseas visitors, such as special entrances for tour groups and priority booking arrangements

• Monitor the quality of events and ensure visitor satisfaction, encouraging positive recommendations and repeat visits

• Support the incubation of potential events by providing necessary support and facilitation to help them become annual events contributing to tourism arrivals

Job Requirements

• University degree in Business Administration, Marketing, Public Relations, or related disciplines
• At least 15 years of relevant experience, with 5 years at the supervisory level, demonstrating a proven record in event development and campaign marketing
• Knowledge of the functionality and operation of various government departments and commercial sectors in tourism development and event management is preferred 
• Strong commercial sense to understand market needs for event development and related products 
• Highly motivated and independent, with the ability to identify high-yielding products, festivities, and world-class events from numerous options
• Proven experience in developing and managing major territory-wide events, promotions, and campaigns in Hong Kong
• Strong interpersonal, influencing, and negotiation skills to persuade stakeholders internally and externally to buy into new/repackaged quality events/products 
• Strategic and creative mindset, excellent organizational and leadership skills, ability to work independently, handle multiple tasks, set priorities, and manage time effectively
• Proficiency in both spoken and written English and Chinese (Putonghua is an added advantage)

HOW YOU WILL CONTRIBUTE AND LEARN?

• Assist in implementing PR initiatives and publicity plans for HKTB’s events/ corporate initiatives/ stakeholder engagement activities in Hong Kong
• Handle monthly publicity value (PV) and coverage report to showcase the efforts of the department
• Provide support to the logistical arrangement e.g. venue, procurement, photography, etc.
• Handle procurement related works e.g. tender briefs for video, photography, venue, event production, etc. for both stakeholder engagement activities and communications of mega events
• Develop and issue press materials
• Manage and update the master stakeholder and media list

WHO ARE WE LOOKING FOR?

• University degree holder, preferably major in Communications or other related disciplines
• At least 2 years of solid experience and proven competencies in media, PR or other communications related fields is preferred
• A confident communicator with fluent command in English and Chinese
• A proactive team player with an open mind, driven by passion and curiosity to learn
• Good project management and multitasking skills
• Detailed oriented, able to work independently and work under pressure and constraints
• Fresh graduates are also welcome

HOW YOU WILL CONTRIBUTE AND LEARN?

• Assist to develop and implement integrated event strategy to maximise program attractiveness and consumer awareness
• Identify and liaise with catering / trade associations / food & wine critics / consultants for planning and development of related promotional campaign
• Manage partners’ and merchandise information and assist to develop event content write up for presentation material and provide regular update to different functional teams, stakeholders, sponsors and co-op partners and / or its representative(s)
• Assist to develop and maintain database of event marketing assets / press materials & reports / survey results and reports
• Provide production, logistics and operation solutions to internal & external stakeholders
• Source, identify, negotiate and monitor service contractors / entertainers / performers and procure services required in accordance to the organization's policy
• Assist in event operational planning and provide on-site support
• Undertake any other duties / special assignments as directed by superiors

WHO ARE WE LOOKING FOR?

• University graduates, preferably in marketing / communications/ event management disciplines with at least 5-8 years of experience in relating fields
• Hands-on experience in contractor & agency management for large-scale event production from project conceptualization to execution & materialisation
• Experience and knowledge in social media and marketing write up for event promotions will be an advantage
• An initiative, responsible and self-disciplined team player with good interpersonal skills
• Self-starter with good presentation, communication and organisation skills
• Able to deliver quality work under pressure and meet tight deadlines
• Good command of written Chinese and English and attentive to details
• Proficiency in PC applications such as MS Office, Chinese Word Processing
• Candidates with less experience will be considered for Assistant Manager level

WHO ARE WE?

At the Hong Kong Tourism Board, we take pride in helping people fall in love with our home, regardless of where they are from. Seizing the opportunity of the opening of Hong Kong tourism doors, we work hard to revitalise and present Hong Kong’s brand-new experiences to welcome back our visitors. We also roll out a global promotional campaign with a view to teaming up with various sectors across the city to drive the full revival of Hong Kong’s tourism together.

As we embark on this ambitious journey, we invite passionate young talents to join our Internship Programme to work alongside industry professionals, while you will be assigned to one of the below functions.

FUNCTIONS

1. Business Development: works with trade partners to enhance visitors' experience, organises events and programmes to connect HK and overseas trades, creates programmes to entice visitors to visit HK, and promotes shops and restaurants
2. Corporate Affairs: engages and cooperates with local and overseas media to generate positive awareness and entice participation in HKTB’s events and corporate initiatives, cultivate the ravishing image of HK through stakeholder management
3. Corporate Services: provides professional financial, procurement, and legal suggestions to business functions to enhance compliance to safeguard
4. Event & Product Development: develops events to strengthen HK's worldwide position, formulates promotion strategies for third parties' mega-events, and formulates and executes the event partnership and sponsorship strategies
5. Human Resources & Administration: supports various functions by recruiting talents, establishing and reviewing policies, managing compensation, benefits and staff performance, formulating staff engagement, learning and development initiatives, and monitoring office administration and facilities maintenance
6. Internal Audit: assures the adequacy and effectiveness of internal controls, and ascertains overall compliance against established policies and procedures
7. Marketing: formulates and executes brand marketing, digital marketing and content development strategies to promote HK with an enticing brand proposition and ignite interest in every single traveller
8. MICE & Cruise: reinforces HK as the world's meeting place and Asia's cruise hub by promoting MICE venues, products and experiences, provides support for trade partners and cruise lines, and promotes regional cooperation
9. Strategic Planning & Insights: formulates business strategies and key business priorities to support management’s decision-making, and leads the budget planning and monitoring process to ensure effective use of resources and identify new opportunities
10. Technology & Digital Transformation: implements and facilitates the flow of information through the company with functions of technology transformation, infrastructure & security, digital transformation, and data strategy

WHAT WE OFFER

• A full-time development path hiring all year-round. Duration to be discussed.
• Learning opportunities through orientation, regular catch-up, meeting with senior management, and mentorship
• Equip you well with knowledge and skillsets through daily operations, coordination, administrative, and ad-hoc tasks of various projects
• Chances to engage in mega-programs or -events

WHO ARE WE LOOKING FOR?

• Undergraduate or postgraduate degree students in any discipline with less than 1 year of full-time work experience
• Proficient in both spoken and written English and Chinese
• Knowledgeable in MS Office applications
• Passionate to develop tourism in Hong Kong
• Having relevant work experience and engagement in extra-curriculum activities is a plus

HOW YOU WILL CONTRIBUTE AND LEARN?

• Support Director, Central Procurement in leading the Central Procurement Department as the centre of excellence to implement central procurement strategies and programmes that improve the organisational value and efficiency.
• Initiate enhancement opportunities of the current procurement process including supplier registration, tendering procedures, supplier performance management and data analytics to improve procurement performance and efficiency.
• Support enhancement of current e-Procurement system and the procure-to-pay process.
• Collaborate closely with internal stakeholders to understand business requirements and align procurement activities with organisational goals.
• Oversee and lead procurement activities throughout the procurement process, including procurement approach, business requirements, vendor specification, evaluation criteria, negotiation and contract preparation.
• Collaborate with internal stakeholders to enhance and monitor supplier performance and build a robust supplier network.
• Conduct regular trainings to internal stakeholders on procurement matters, policies and procedures.
• Ensure compliance with established procurement policies; develop and enhance policies that are focused on value creation and improving efficiency according to business needs without sacrificing control.

WHO ARE WE LOOKING FOR?

• University graduate in Supply Chain Management, Procurement or Business Administration or related discipline. Holder of CIPS or similar professional qualification will be an advantage.
• Minimum 10 years’ relevant experience in sizable organisations with over 5 years at supervisory level.
• Solid experience of category management in marketing and branding and/or IT services.
• Solid experience in SAP Ariba e-Procurement system and strong sense of procurement compliance.
• Effective interpersonal and communication skills, and able to develop and maintain strong relationships with internal stakeholders and suppliers.
• Highly self-initiatives, problem-solving with strong analytical skills.
• Experience in public organisation would be an advantage.
• Proficiency in both written and spoken English.